Indian Motorcycle and Black Sabbath Unite for One Legendary Charity Auction
When two worlds collide – metal and motorcycles – you can bet something iconic is about to happen.
Indian Motorcycle, the storied American brand that’s been fueling freedom since 1901, has just fired up the engines on a once-in-a-lifetime collaboration with none other than Black Sabbath. That’s right – the original lineup of Ozzy Osbourne, Tony Iommi, Geezer Butler, and Bill Ward will reunite for the first time in over two decades… and Indian is riding shotgun.
This electrifying reunion, titled ‘Back to the Beginning’, is set for Saturday, July 5th at Villa Park in Birmingham—the cradle of Sabbath’s seismic rise. It's more than just a concert. It's a cultural moment. Expect metal gods like Metallica, Slayer, Pantera, and Mastodon to shake the stage alongside a supergroup of international rock legends. But the cherry on top? Ozzy himself will close the show with Black Sabbath for one final thunderous bow.
And right in the middle of all this heavy metal madness, Indian Motorcycle is donating a custom-built Sport Chief RT that’s pure rock 'n' roll on two wheels.
A Bike Worthy of the Prince of Darkness
This isn’t your average custom cruiser. The Sport Chief RT has been turned into a rolling tribute to Black Sabbath by the master builders at Krazy Horse—the UK’s go-to garage for rebel-grade custom bikes. Designed to echo the dark, edgy vibe of Sabbath’s music, this one-off machine will be dripping in details that pay homage to the band's hell-raising legacy.
But wait—it gets even louder.
Krazy Horse is also working with Gibson Guitars to create a matching custom-painted Gibson SG Standard – the very model that’s as synonymous with Sabbath as a thunderstorm on a Sunday morning. Together, the bike and guitar will form a show-stopping duo for the ages.
And here's the clincher: both the bike and guitar will be signed backstage at the show by the all-star cast of performers. Think of it as one part collectible, one part rock relic, and one part roaring tribute to metal royalty.
Riding for a Cause
All proceeds from the event and its high-voltage auction will support three remarkable charities: Cure Parkinson’s, Birmingham Children’s Hospital, and Acorn Children’s Hospice (supported by Aston Villa Football Club).
Indian Motorcycle’s Vice President, Aaron Jax, summed it up best:
“Motorcycles and music—especially rock and metal—share a soul. They both roar with power, represent freedom, and leave a legacy. We’re honoured to be part of a tribute to Black Sabbath while supporting causes that truly matter.”
Krazy Horse founder Paul Beamish added:
“Building a custom for Black Sabbath is beyond a dream—it’s a privilege. We can’t wait to show fans what we’ve created and raise funds for causes that are close to the band’s heart.”
Backstage, Bidding, and Biker Bliss
Indian Motorcycle won’t just be dropping off the bike and heading home. They’ll be backstage with a lineup of standout machines to add horsepower to the VIP and artist experience.
So, if you're a fan of loud engines, louder guitars, and want to own a piece of metal history – this is your moment. Keep your eyes on www.ozzyauction.co.uk for details on how to get your hands on this legendary custom Indian Sport Chief RT and the matching Gibson guitar.