Made in the Midlands — Motorcycle Engineering

For generations of British motorcyclists, the name AMAL was almost as familiar as the badge on their petrol tank. Whether riding a Triumph Bonneville, BSA Gold Star, Norton or one of countless smaller British motorcycles, there was a good chance that an AMAL carburettor was quietly performing one of the engine's most important functions.

A rider could spend years admiring British motorcycles without ever noticing the name W.H. Tildesley. It was not normally painted on the petrol tank, displayed on a dealer’s sign or printed prominently across a racing programme. Yet inside motorcycles carrying some of Britain’s most famous badges were pieces of metal shaped by the company’s workers in Willenhall.