Press — motorcycle history

Ducati’s centenary message leans into this emotional connection as much as racing — describing unforgettable moments on track, on road, within the company, and among fans worldwide.

For generations of British riders, that motorcycle belonged to Ogri — the leather-clad, slightly unhinged, fiercely loyal, mechanically inventive biker who thundered across magazine pages with exhaust smoke, sarcasm and just enough truth to make you laugh out loud at your own riding habits.

If you ever want a reminder that history is rarely tidy, Ducati’s origin story is the perfect exhibit. The brand most riders associate with race paddocks, Italian design drama, and the kind of throttle response that makes you grin inside your helmet, didn’t start with motorcycles at all.

Indian Motorcycle’s return to full independence in 2026 is being framed as a moment of freedom, focus, and renewed intent. That language is deliberate — and it invites an uncomfortable but fascinating question for the wider industry.

February 2, 2026 – Indian Motorcycle, America’s First Motorcycle Company, announced today that Carolwood LP has officially closed its agreement with Polaris to acquire the historic American motorcycle business.